Tololi Rebranding Project
I was approached to rebrand this Namibian ecommerce startup. The word ‘tololi’ means trolley (shopping cart) in native Namibian dialect Oshiwambo. With this rebrand, the aim was to simplify the logo, make it more legible and versatile, while also creating a friendlier and more trustworthy look by redesigning the icon and warming up the yellow colour.